Terms of Service
Last updated 30 July 2026
Agreement
These terms govern your use of XChat, a customer-messaging inbox operated by SeloraX. By creating an account or using the service you accept them. If you are accepting on behalf of a business, you confirm you are authorised to do so.
What the service does
XChat brings the messages and comments your customers send you on Facebook Messenger, Instagram, WhatsApp, email, and your website into one inbox, and sends your replies back to those platforms. Optional AI features draft or send replies on your behalf when you enable them.
Your account
You are responsible for what happens under your account, for keeping your login credentials secure, and for the team members you invite. Tell us promptly if you believe your account has been compromised.
Connected platforms
Connecting a Facebook Page, Instagram account, or WhatsApp number authorises us to send and receive messages on your behalf. You confirm you are entitled to grant that access for the accounts you connect.
Your use of those platforms remains subject to their own rules, including Meta’s Platform Terms, Developer Policies, the Messenger Platform Policy, and the WhatsApp Business Messaging Policy. Where those rules are stricter than these terms, they win.
We depend on those platforms. If one changes its API, restricts access, or suspends your account there, parts of the service may stop working through no fault of ours.
Messaging rules you agree to
Meta holds us responsible for what is sent through our integration, so these are conditions of using the service, not just advice:
- Only message people who contacted you or opted in. Do not import lists or message people who have not asked to hear from you. WhatsApp requires a clear, documented opt-in before you send anything.
- Respect the messaging window. Meta allows free-form replies for a limited period after a customer’s last message — 24 hours on Messenger and Instagram. Outside it, only approved templates or permitted message tags may be used.
- Use message tags only for what they are for. Tags exist for specific non-promotional purposes. Using one to slip marketing past the window breaches Meta’s policy and risks your account and ours.
- No promotional content outside the permitted window or templates.
- Honour opt-outs promptly when someone asks you to stop messaging them.
You are responsible for every message sent from your account, including messages generated by AI features you have enabled and by automations you configure.
Acceptable use
You may not use XChat to:
- Send unsolicited bulk messages, or anything a platform classes as spam
- Send unlawful, deceptive, harassing, or infringing content
- Impersonate another business or person
- Sell or promote goods a connected platform prohibits
- Attempt to breach the service’s security or reach other customers’ data
- Scrape, resell, or otherwise extract data obtained through the service for a purpose unrelated to answering your own customers
- Resell or white-label the service without our written agreement
We may suspend or terminate an account that breaches these terms, or that puts our platform access at risk. Where a platform requires immediate action, we may act before giving notice.
Your data and your customers’ data
The conversations and contacts in your workspace are yours. We process them to operate the service on your behalf, as described in our Privacy Policy.
For that data you are the controller and we are your processor. That means you are responsible for handling your customers’ data lawfully: having a lawful basis to message them, publishing your own privacy notice, and honouring their access and deletion requests. We will help you carry out any request that reaches us and will act on your instructions.
We act on deletion requests we receive directly, including automatic ones from Meta when someone removes our app.
Fees
Paid plans are billed in advance for the period shown at checkout. Fees are non-refundable except where required by law. We will give notice before changing prices.
Availability and liability
We work to keep XChat available and accurate, but the service is provided as is, without warranties. We are not liable for indirect or consequential losses, or for lost profits or data. Our total liability is limited to the fees you paid in the twelve months before the claim.
AI-generated replies can be wrong. Review the settings you enable and the messages that go out under your name.
You will cover us against claims arising from your misuse of the service or your breach of a platform’s messaging rules.
Ending the agreement
You may stop using the service and close your account at any time. We may end the agreement for a material breach, or for any reason with reasonable notice. On termination your data is deleted as described in our data deletion page.
Changes
We may update these terms and will revise the date above. Continued use after a change means you accept the updated terms.